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Digital Strategy Consulting

Prequel Lab provides data-driven, digital marketing services including pay per click (PPC), search engine optimization (SEO), landing page optimization and conversion rate optimization. Our services are designed to drive sales for our clients by using the most efficient methods possible.

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Social media is a necessary and effective means of communication in today’s world, and it can easily be used to elevate a brand’s voice. The question is not whether or not you should be using social media—the question is how. Prequel Lab does social media management for companies around the world, creating empowering, interactive brands with a voice on Facebook, Twitter, Instagram, LinkedIn etc. We separate the signal from the noise to assist our clients and their businesses grow using online channels.


Search Engine Optimisation (SEO) is still the most cost effective and trusted way to drive traffic to your company's website. Google and other search sites get more than 60% of all global web page views. So with more than 3 billion people searching Google and over 90% of all clicks going to the top ranked sites, every company needs SEO, even if they don't know it. It's hard enough as it is to find customers without your competition hogging all the good keywords and search results. Prequel Lab offers SEO service that helps you outrank competitors on SERP.

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Paid search means you pay to have your business, brand or product advertised alongside search results. With Search Engine (Google) and Social Media (FB, Insta, Twitter, LinkedIn) Advertising, we work with you to make sure that you show up on relevant searches and at the right time. We help you efficiently reach your prospects with precise digital advertising services that deliver faster business results on the path to success.


Data analytics — the processing of structured and unstructured data into information — is a powerful tool that can help you take the guess work out of your business. Getting insight into your business operations, through automated or manually gathered datasets allows you to collect and utilize the most up-to-date information on your business’s current status. We aim to provide business owners with the insights needed to take their business to higher levels. We help you unlock the secrets held by your data, giving you the knowledge and confidence to develop an actionable plan for growth.

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Expect digital media to keep getting bigger and more complex every day.

Get proactive before it’s too late.